Stellar Audience IQ
Identify
Sales-Ready Leads
From Your Website
Your website is getting visitors every day.
Some of them are real buyers, real companies, real decision-makers.
Most tools will never tell you who they are.
Stellar Audience IQ changes that.
Stellar Audience IQ adds business-level context to a segment of your website traffic, and, if you choose, helps you proactively bring high-intent buyers to your site and track exactly which ones convert.
The Problem
The Solution
What Stellar Audience IQ Does
The truth: Most buying intent never fills out a form.
Stellar Audience IQ is built to capture what traditional analytics miss. It helps identify patterns and signals behind high-value website visits, surfacing actionable insight you can actually use.
Depending on how you want to use it, Stellar Audience IQ works in two ways:
Stellar Audience IQ Core:
Stellar Audience IQ Amplify:
Choose Your Stellar Audience IQ Path
Stellar Audience IQ Core
Website Visitor Visibility
For businesses that want clarity on who’s already visiting their website.
Stellar Audience IQ Core identifies real visitors from your existing traffic and turns anonymous sessions into meaningful opportunities.
What You Get
- Visibility into real businesses and visitors on your site
- Insight into visit behavior and interest signals
- Identification beyond forms and conversions
- A clearer picture of which traffic actually matters
What This Means for You
- Stop guessing who’s serious
- Prioritize follow-up based on real interest
- Get more value from the traffic you already have
- Equip sales with warmer conversations
No ads required. No funnel changes. Just clarity.
Stellar Audience IQ Amplify
High-Intent Audiences + Visitor Tracking
For businesses that want to actively build demand and better understand which audiences are responding.
Stellar Audience IQ Amplify starts before the click.
We identify high-intent audience groups, activate targeted Google and Meta campaigns, and then track which of those buyers actually show up on your website — and who they are.
What You Get
- Access to high-intent audience segments
- Precision ad targeting to buyers already in-market
- Website visitor visibility tied directly to campaigns
- Clear insight into which ads and audiences are producing real opportunities
What This Means for You
- Stop paying for low-intent clicks
- See exactly which ads attract real buyers
- Connect ad spend to identifiable website visitors
- Focus outreach on people already showing intent
Who Stellar Audience IQ Is Built For
If knowing who is showing interest would change how you sell or market — Stellar Audience IQ is for you.
Integrations Offered
Stellar Audience IQ supports flexible CRM and marketing integrations to fit existing workflows. Data can be shared through direct exports, native platform integrations, or automated connections using Zapier. Native integrations include ActiveCampaign, AWS S3, Constant Contact, GoHighLevel, Google Ads, HubSpot, Klaviyo, Mailchimp, Meta, Microsoft Ads, Salesforce, TikTok, REST API access, and Zapier, making it easy to activate identified visitor data across advertising, email, and sales platforms.
Frequently Asked Questions
On average, approximately 20 to 25 percent of real human website visitors can be identified; a significant portion of overall website traffic is typically made up of bots. Those non-human visits are automatically filtered out, allowing the identification rate to reflect actual people who meaningfully engage with the site rather than inflated traffic numbers.
The data is continuously refreshed and updated to reflect real-world changes, such as when individuals change jobs or move to new locations. It is maintained by one of the largest data cooperatives in the United States, which helps ensure the information remains current, reliable, and suitable for commercial use.
Identified contacts may be emailed as long as communications comply with CAN-SPAM requirements. This includes providing clear and functional unsubscribe options, using accurate sender identification, and including a valid physical mailing address. Following these guidelines helps ensure outreach remains compliant, transparent, and respectful of recipient preferences.
Audiences are filtered groups of identified visitors created from specific data criteria. These segments can be used to target advertising campaigns, export selected records, or sync directly with CRMs and marketing platforms, allowing teams to act on high-intent visitor data in a structured and efficient way.
Stellar Audience IQ integrates with common CRM, email, and advertising platforms used by most businesses. Data can be shared through direct exports, native integrations with platforms such as HubSpot, Salesforce, Google Ads, Meta, and Mailchimp, or automated workflows using Zapier. This approach allows teams to activate visitor data without changing their existing marketing or sales stack.
Stellar Audience IQ follows established compliance and security standards, including CCPA requirements, GDPR-aligned data handling processes, and NIST 800 cybersecurity guidelines. HIPAA compliance depends on how the data is used by each customer, as regulations apply to specific use cases rather than the technology itself. Customers are responsible for ensuring their internal workflows and applications of the data align with any industry-specific compliance obligations.
Visitor privacy and consent are handled through a standard website consent banner that clearly presents acceptance or decline options. Consent strings are required before any visitor data can be processed, ensuring that data collection and usage align with applicable privacy regulations and user preferences.
See Who’s Behind Your Traffic
You already have traffic.
You already have intent.
Stellar Audience IQ makes it visible.
Whether you want visibility into your current visitors or a full demand-creation engine, Stellar Audience IQ starts with understanding your business.