The Worm Casting Co.
Details
About the Project
The Worm Casting Co. was searching for a digital marketplace to offer their products to a wider audience.
We worked with them to re-brand and build their first e-commerce solution while retaining the reputation they built under a previous name.
Our plan to drive traffic consisted of deploying organic and paid campaigns to target users on search engines like Google.
Web Design
Graphic Design
Digital Marketing
Website Design & Development
- Organized site architecture and navigation for ease of use.
- Designed a path to purchase that eliminated barriers for visitors.
- Integration of Woo-Commerce into their custom WordPress website.
Logo Creation
- Created variations of logos utilizing a central color scheme.
- Incorporated their brand history with new visual elements to reflect who they are.
Google Ads and SEO
CMD approached us with several challenges:
- Performed keyword research to determine what users are searching for their products.
- Analyzed competing brands and structured Google Ads campaigns around opportunities available.
- Organized page keywords to optimize authority within search engines.
- Aligned back-end schema to match engaging copy for users.
Project Results
The Stellar Blue Impact
Since applying this strategy, The Worm Casting Co. has seen significant results:
Let’s Start Your Project
Stellar Blue partnered with The Worm Casting Co. to launch their first e-commerce platform, rebrand their identity, and expand their digital reach. Through a combination of website design, logo creation, SEO, and Google Ads, we delivered a streamlined shopping experience and optimized visibility across search engines. The results included rapid lead generation through paid campaigns and a search-optimized website that continues to attract organic traffic daily.
Talk to a Strategist today about how we can transform your digital strategy and identity!